{"id":15411,"date":"2013-05-14T05:00:00","date_gmt":"2013-05-14T07:00:00","guid":{"rendered":"https:\/\/www.silutesnaujienos.lt\/lt\/silutiskio-vadovaujamos-vilkyskiu-pienines-prekes-zenklas-isrinktas-metu-prekes-zenklu\/"},"modified":"2013-05-14T05:00:00","modified_gmt":"2013-05-14T07:00:00","slug":"silutiskio-vadovaujamos-vilkyskiu-pienines-prekes-zenklas-isrinktas-metu-prekes-zenklu","status":"publish","type":"post","link":"https:\/\/www.silutesnaujienos.lt\/lt\/silutiskio-vadovaujamos-vilkyskiu-pienines-prekes-zenklas-isrinktas-metu-prekes-zenklu\/","title":{"rendered":"\u0160iluti\u0161kio vadovaujamos \u201eVilky\u0161ki\u0173\u201c pienin\u0117s prek\u0117s \u017eenklas i\u0161rinktas Met\u0173 prek\u0117s \u017eenklu"},"content":{"rendered":"<p><a target=\"_blank\" rel=\"caption[vilkyskiu.lt nuotr.] noopener noreferrer\" class=\"jcepopup\" href=\"\/\/silutesnaujienos.lt\/images\/stories\/2013\/05\/10\/rusijoje-vel-apdovanoti-lietuviski-pieno-produktai.jpg\" data-rel=\"lightbox-gallery-1qKSapZw\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" style=\"margin: 5px; float: left;\" class=\"caption\" title=\"vilkyskiu.lt nuotr.\" alt=\"rusijoje-vel-apdovanoti-lietuviski-pieno-produktai\" src=\"\/\/silutesnaujienos.lt\/images\/stories\/2013\/05\/10\/thumbnails\/thumb_rusijoje-vel-apdovanoti-lietuviski-pieno-produktai.jpg\" height=\"230\" width=\"307\" \/><\/a>\u201e<strong>VRS WPI Vilnius\u201c kurtas prek\u0117s \u017eenklas Gintaro Berta\u0161iaus vadovaujamai Vilky\u0161ki\u0173 pieninei \u201eVilky\u0161ki\u0173 pienin\u0117\/Vilky\u0161ki\u0173\u201c pripa\u017eintas pernai geriausi\u0173 rezultat\u0173 pasiekusiu prek\u0117s \u017eenklu ir i\u0161rinktas Met\u0173 prek\u0117s \u017eenklu 2013.<\/strong><\/p>\n<p>\u201eAgresyvios konkurencijos rinkoje reik\u0117jo labai taikli\u0173, o kartu ir dr\u0105si\u0173 \u017eingsni\u0173. I\u0161skirtinio dizaino pakuot\u0117 su juodu katinu bei \u017einia, jog pieno gamintojas remia legendin\u0119 krep\u0161inio komand\u0105 peln\u0117 \u017eaibi\u0161k\u0105 vartotoj\u0173 d\u0117mes\u012f ir susidom\u0117jim\u0105.<\/p>\n<p>Tinkamas asortimento pl\u0117timas, dizaino originalumas, efektyvi reklamin\u0117 komunikacija, paremta ilgalaikio santykio su vartotoju k\u016brimu l\u0117m\u0117 puikius rezultatus ir Met\u0173 prek\u0117s \u017eenklo 2013 pripa\u017einim\u0105\u201c, \u2013 teigia AB \u201eVilky\u0161ki\u0173 pienin\u0117s\u201c rinkodaros vadov\u0117 Elena \u0160ilovait\u0117.<\/p>\n<p>S\u0117kmingas \u201eVRS WPI Vilnius\u201c ir \u201eVilky\u0161ki\u0173 pienin\u0117s\u201c bendradarbiavimas prasid\u0117jo laim\u0117jus 2009 bendrov\u0117s organizuot\u0105 konkurs\u0105 \u201e\u017dalgirio\u201c r\u0117mimo koncepcijai sukurti.<\/p>\n<p>Prek\u0117s \u017eenklas (naujas logotipas) \u201eVilky\u0161ki\u0173 pieninei\u201c buvo sukurtas 2010 metais: buvo parengta prek\u0117s \u017eenklo strategija, i\u0161grynintas pozicionavimas, atlikti prek\u0117s \u017eenklo korporatyvinio stiliaus darbai, pradedant \u012fmon\u0117s logotipu, baigiant visais kitais firminio stiliaus atributais.<\/p>\n<p>\u201eVilky\u0161ki\u0173 pienin\u0117s\u201c produkt\u0173 linijos dizainas su katin\u0117liu buvo sukurtas 2009 metais. Siekiant sustiprinti sk\u0117tinio prek\u0117s \u017eenklo \u017einomum\u0105, 2010 metais \u0161vie\u017ei\u0173 pieno produkt\u0173 linija \u012fgijo pavadinim\u0105 \u201eVilky\u0161ki\u0173\u201c. 2011 metais buvo sukurta dizaino koncepcija \u201eVilky\u0161ki\u0173\u201c s\u016bri\u0173 pakuo\u010di\u0173 apipavidalinimui. 2012 met\u0173 vasar\u0105 vartotoj\u0105 pasiek\u0117 \u201eVilky\u0161ki\u0173 pienin\u0117s\u201c produkcija pilnai atnaujintomis pakuot\u0117mis.<\/p>\n<p>\u201eDabar at\u0117j\u0119 prie parduotuv\u0117s lentyn\u0173 vartotojai gali lengvai atpa\u017einti ir pasirinkti Vilky\u0161ki\u0173 pienin\u0117s produktus \u2013 ar tai b\u016bt\u0173 \u0161vie\u017ei\u0173 produkt\u0173 linija \u201eVilky\u0161ki\u0173\u201c su katin\u0117liu, ar tai b\u016bt\u0173 atnaujintos i\u0161skirtinio dizaino s\u016bri\u0173 pakuot\u0117s\u201c, \u2013 sako J\u016brat\u0117 Stankuvien\u0117, \u201eVRS WPI Vilnius\u201c Pardavim\u0173 direktor\u0117. Prek\u0117s \u017eenklo \u017einomumo rodiklis jau vir\u0161ijo 90 proc.<\/p>\n<p>\u201eD\u017eiaugiam\u0117s, kad nesunkiai radome bendr\u0105 kalb\u0105 su \u012fmon\u0117s vadovybe, o did\u017eiausia s\u0117km\u0117 ir partneryst\u0117 prasid\u0117jo su rinkodaros vadov\u0117s Elenos \u0160ilovait\u0117s at\u0117jimu. Dalyvavimas nuo pat prek\u0117s \u017eenklo k\u016brimo prad\u017eios, sugeb\u0117jimas sukurti pasitik\u0117jim\u0105, i\u0161sivys\u010dius\u012f \u012f ilgalaik\u012f bendradarbiavim\u0105, m\u016bs\u0173 agent\u016bros darbuotojus pavert\u0117 tikrais \u201eVilky\u0161ki\u0173\u201c prek\u0117s \u017eenklo fanais. \u0160is apdovanojimas \u2013 patvirtinimas kiekvienam i\u0161 m\u016bs\u0173, kad nuoseklus ir nuo\u0161irdus darbas, tik\u0117jimas ir noras padaryti geriau yra teisinga kryptis, nes tai atne\u0161a rezultat\u0105, kuris d\u017eiugina\u201c, \u2013 sako J. Stankuvien\u0117.<\/p>\n<p>\u201eVRS WPI Vilnius\u201c atliko visus esminius \u201eVilky\u0161ki\u0173\u201c prek\u0117s \u017eenklo konstravimo \u017eingsnius, k\u016brybin\u012f ir dizaino i\u0161pildym\u0105, kasdien\u0119 strategin\u0119, k\u016brybin\u0119 prie\u017ei\u016br\u0105. \u201eVilky\u0161ki\u0173 pienin\u0117\u201c pozicionuojama kaip nedidel\u0117 pieno produkt\u0173 ir s\u016bri\u0173 gamintoja, \u012fsik\u016brusi unikalioje geografin\u0117je teritorijoje. Pienin\u0117 \u012fsik\u016brusi \u0161alia derling\u0173 Nemuno u\u017eliejam\u0173 piev\u0173, kurios ypa\u010d tinkamos pienininkystei. Unikalioje vietoje nedidel\u0117s pienin\u0117s gaminami i\u0161skirtiniai produktai, kiekvienam kuri\u0173 skiriama daugiau d\u0117mesio ir \u017emogi\u0161kosios \u0161ilumos.<\/p>\n<p>Met\u0173 prek\u0117s \u017eenklo apdovanojimus rengia&nbsp; \u201eVerslo \u017einios\u201c&nbsp; kartu su rinkos tyrim\u0173 bendrove \u201eNielsen\u201c.<\/p>\n<p><strong>Apie \u201eVRS WPI Vilnius\u201c<\/strong><\/p>\n<p>2002 m. \u012fkurta agent\u016bra \u201eVRS WPI Vilnius\u201c teikia visas reklamos paslaugas. \u201eVRS WPI Vilnius\u201c yra strateginis integruotos komunikacijos partneris, galintis spr\u0119sti sud\u0117tingiausius u\u017edavinius, susijusius su prid\u0117tin\u0117s vert\u0117s k\u016brimu klientams ir galutiniams vartotojams. Mes tikime bendradarbiavimu, paremtu pasitik\u0117jimu ir pagarba: J\u016bs geriausiai i\u0161manote savo versl\u0105, mes \u2013 komunikacij\u0105. To rezultatas \u2013 i\u0161skirtiniai ir efektyv\u016bs sprendimai, kuriantys vert\u0119. \u201eVRS WPI Vilnius\u201c priklauso did\u017eiausiam savinink\u0173 valdom\u0173 agent\u016br\u0173 tinklui pasaulyje \u201eWorldwide Partners\u201c.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201eVRS WPI Vilnius\u201c kurtas prek\u0117s \u017eenklas Gintaro Berta\u0161iaus vadovaujamai Vilky\u0161ki\u0173 pieninei \u201eVilky\u0161ki\u0173 pienin\u0117\/Vilky\u0161ki\u0173\u201c pripa\u017eintas pernai geriausi\u0173 rezultat\u0173 pasiekusiu prek\u0117s \u017eenklu ir i\u0161rinktas Met\u0173 prek\u0117s \u017eenklu 2013. \u201eAgresyvios konkurencijos rinkoje reik\u0117jo labai taikli\u0173, o kartu ir dr\u0105si\u0173 \u017eingsni\u0173. I\u0161skirtinio dizaino pakuot\u0117 su juodu katinu bei \u017einia, jog pieno gamintojas remia legendin\u0119 krep\u0161inio komand\u0105 peln\u0117 \u017eaibi\u0161k\u0105 vartotoj\u0173 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-15411","post","type-post","status-publish","format-standard","category-aktualijos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u0160iluti\u0161kio vadovaujamos \u201eVilky\u0161ki\u0173\u201c pienin\u0117s prek\u0117s \u017eenklas i\u0161rinktas Met\u0173 prek\u0117s \u017eenklu - \u0160ilut\u0117s naujienos<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.silutesnaujienos.lt\/lt\/silutiskio-vadovaujamos-vilkyskiu-pienines-prekes-zenklas-isrinktas-metu-prekes-zenklu\/\" \/>\n<meta property=\"og:locale\" content=\"lt_LT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0160iluti\u0161kio vadovaujamos \u201eVilky\u0161ki\u0173\u201c pienin\u0117s prek\u0117s \u017eenklas i\u0161rinktas Met\u0173 prek\u0117s \u017eenklu - \u0160ilut\u0117s naujienos\" \/>\n<meta property=\"og:description\" content=\"\u201eVRS WPI Vilnius\u201c kurtas prek\u0117s \u017eenklas Gintaro Berta\u0161iaus vadovaujamai Vilky\u0161ki\u0173 pieninei \u201eVilky\u0161ki\u0173 pienin\u0117\/Vilky\u0161ki\u0173\u201c pripa\u017eintas pernai geriausi\u0173 rezultat\u0173 pasiekusiu prek\u0117s \u017eenklu ir i\u0161rinktas Met\u0173 prek\u0117s \u017eenklu 2013. \u201eAgresyvios konkurencijos rinkoje reik\u0117jo labai taikli\u0173, o kartu ir dr\u0105si\u0173 \u017eingsni\u0173. 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