{"id":2819,"date":"2020-05-22T05:20:13","date_gmt":"2020-05-22T07:20:13","guid":{"rendered":"https:\/\/www.silutesnaujienos.lt\/lt\/prekiu-grazinimo-iprociu-pokyciai-lietuvoje-produktus-pardavejams-atgal-siuncia-vis-daugiau-pirkeju\/"},"modified":"2020-05-22T05:20:13","modified_gmt":"2020-05-22T07:20:13","slug":"prekiu-grazinimo-iprociu-pokyciai-lietuvoje-produktus-pardavejams-atgal-siuncia-vis-daugiau-pirkeju","status":"publish","type":"post","link":"https:\/\/www.silutesnaujienos.lt\/lt\/prekiu-grazinimo-iprociu-pokyciai-lietuvoje-produktus-pardavejams-atgal-siuncia-vis-daugiau-pirkeju\/","title":{"rendered":"Preki\u0173 gr\u0105\u017einimo \u012fpro\u010di\u0173 poky\u010diai Lietuvoje: produktus pardav\u0117jams atgal siun\u010dia vis daugiau pirk\u0117j\u0173"},"content":{"rendered":"

 <\/p>\n

\"shopping-4000414D\u0117l karantino vis spar\u010diau kei\u010diasi lietuvi\u0173 apsipirkin\u0117jimo \u012fpro\u010diai. Ta\u010diau tyrimo duomenys rodo, kad permainos \u0161alies gyventojus paliet\u0117 dar pernai \u2013 vis daugiau Lietuvos gyventoj\u0173 gr\u0105\u017eina jiems netikusias ar nepatikusias prekes, \u012fsigytas elektronin\u0117se parduotuv\u0117se. \u0160iuo aspektu lietuviai aplenk\u0117 Europos S\u0105jungos vidurk\u012f, o tai rodo, kad laikui b\u0117gant, prekybininkai tur\u0117s tapti vis lankstesni preki\u0173 gr\u0105\u017einimo klausimu.<\/strong><\/p>\n

\u201eDPDgroup\u201c u\u017esakymu atlikta ES gyventoj\u0173 apklausa rodo, kad 13 proc. Lietuvos gyventoj\u0173 pernai bent kart\u0105 gr\u0105\u017eino internetu nusipirkt\u0105 prek\u0119, o jas atgal pardav\u0117jui siunt\u0117 vidutini\u0161kai 9 proc. tyrime dalyvavusi\u0173 ES pilie\u010di\u0173.<\/p>\n

\u201eDPD Lietuva\u201c pardavim\u0173 ir rinkodaros vadovas Baltijos \u0161alims Gabrielius Bilevi\u010dius teigia, kad lyginant su 2018 metais atliktu analogi\u0161ku tyrimu, prekes gr\u0105\u017einusi\u0173 lietuvi\u0173 skai\u010dius i\u0161augo penkiais procentiniais punktais.<\/p>\n

Pardav\u0117j\u0173 galimyb\u0117 i\u0161siskirti i\u0161 minios<\/p>\n

Anot G. Bilevi\u010diaus, tam \u012ftakos gal\u0117jo tur\u0117ti faktas, kad kuo toliau, tuo daugiau gyventoj\u0173 ima vertinti e. prekyb\u0105 ir pristatymo \u012f namus bei pa\u0161tomat\u0173 paslaugas: \u201eNet 80 proc. lietuvi\u0173 man\u0117, kad tiek pats apsipirkimo internetu procesas, tiek preki\u0173 pristatymas \u012f namus ar j\u0173 siuntimas atgal pardav\u0117jui buvo paprastas ir nesuk\u0117l\u0117 problem\u0173. Tai rodo, kad \u0161alies gyventojai vis labiau supranta ir \u012fvertina \u0161i\u0173 paslaug\u0173 suteikiam\u0105 komfort\u0105.\u201c<\/p>\n

Pa\u0161nekovas priduria, kad did\u0117jantis gr\u0105\u017einam\u0173 preki\u0173 skai\u010dius atskleid\u017eia, jog \u0161i pardav\u0117j\u0173 suteikiama galimyb\u0117 ateityje bus dar svarbesn\u0117. Jo teigimu, sklandaus preki\u0173 gr\u0105\u017einimo u\u017etikrinimas gali tapti viena i\u0161 esmini\u0173 prie\u017eas\u010di\u0173, kod\u0117l pirk\u0117jai rinksis vien\u0105 ar kit\u0105 pardav\u0117j\u0105.<\/p>\n

\u201eNor\u0117dami sudominti klient\u0105, ma\u017emenininkai jau dabar turi i\u0161siskirti ir parodyti, kod\u0117l asmenys tur\u0117t\u0173 apsipirkti pas juos, o ne pas konkurentus. \u201eDPD group\u201c u\u017esakymu atlikta apklausa atskleid\u0117, kad tik kas antras pirk\u0117jas buvo patenkintas preki\u0173 gr\u0105\u017einimu. \u0160ioje srityje vis dar yra kur tobul\u0117ti, tod\u0117l ateityje, galimai augant \u0161iam skai\u010diui, paprastas ir nemokamas preki\u0173 pristatymo pardav\u0117jui procesas taps vis svarbesniu faktoriumi, lemian\u010diu, kur apsipirks klientas\u201c, \u2013 sako \u201eDPD Lietuva\u201c pardavim\u0173 ir rinkodaros vadovas Baltijos \u0161alims.<\/p>\n

Tur\u0117jo prisitaikyti prie karantino<\/strong><\/p>\n

Pa\u0161nekovas pa\u017eymi, kad karantino metu vartotoj\u0173 apsipirkin\u0117jimo ir gr\u0105\u017einimo \u012fpro\u010diai pasikeit\u0117 kardinaliai. Kadangi e. prekybos mastai d\u0117l koronaviruso pandemijos pasiek\u0117 nematytas auk\u0161tumas, gerokai padaug\u0117jo ne tik \u017emoni\u0173, apsiperkan\u010di\u0173 internetu, bet ir asmen\u0173, norin\u010di\u0173 si\u0173sti prekes atgal pardav\u0117jui.<\/p>\n

\u201eKarantinas Lietuvos verslams parod\u0117, kaip svarbu yra greitai prisitaikyti \u2013 prekiavimas internetu did\u017eiajai j\u0173 daliai buvo tap\u0119s vieninteliu b\u016bdu parduoti savo prekes, tod\u0117l nema\u017eas b\u016brys \u012fmoni\u0173 greitai sugeb\u0117jo savo veikl\u0105 perkelti \u012f skaitmenin\u0119 erdv\u0119\u201c, \u2013 tvirtina G. Bilevi\u010dius.<\/p>\n

Jo teigimu, tai rodo ir mil\u017eini\u0161kas \u0161uolis e. komercijos siuntose: \u201eE. prekybos siunt\u0173 kiekis m\u016bs\u0173 bendrov\u0117je karantino metu i\u0161augo daugiau nei 250 proc. Suprantama, kad taip staigiai \u012f vir\u0161\u0173 kilus pardavimams, tur\u0117jo did\u0117ti ir prekes gr\u0105\u017einan\u010di\u0173j\u0173 skai\u010dius. Kadangi daliai gyventoj\u0173 tai grei\u010diausiai buvo pirmieji bandymai apsipirkti internetu, tod\u0117l jie galimai nepamatavo savo nor\u0173 ir u\u017esisak\u0117 daugiau nereikaling\u0173 ar jiems netinkan\u010di\u0173 preki\u0173, tad j\u0173 gr\u0105\u017einimo srautas lyginant su tuo pa\u010diu laikotarpiu pernai i\u0161augo per 50 proc.\u201c<\/p>\n

Karantinas suveiks kaip katalizatorius<\/strong><\/p>\n

Anot \u201eDPD Lietuva\u201c pardavim\u0173 ir rinkodaros vadovas Baltijos \u0161alims, gyventojai da\u017enai jau\u010diasi neu\u017etikrintai d\u0117l internetu \u012fsigyt\u0173 produkt\u0173 siuntimo atgal, ta\u010diau \u0161i\u0173 preki\u0173 gr\u0105\u017einimo principai nesiskiria nuo gamini\u0173, pirkt\u0173 fizin\u0117se parduotuv\u0117se. ES ir Lietuvos teis\u0117s aktai suteikia teis\u0119 per 14 dien\u0173 gr\u0105\u017einti daugel\u012f preki\u0173 \u2013 tereikia \u017einoti, kaip ir kokias prekes galima si\u0173sti pardav\u0117jui.<\/p>\n

Jis prat\u0119sia, kad karantinas tur\u0117t\u0173 paspartinti gyventoj\u0173 supratim\u0105, jog internetu nusipirktus gaminius galima gr\u0105\u017einti be joki\u0173 papildom\u0173 r\u016bpes\u010di\u0173, tad \u0161ios paslaugos naudojimas ateityje taps dar svarbesnis.<\/p>\n

\u201eDidel\u0117 dalis \u017emoni\u0173 \u0161iuo laikotarpiu patys gal\u0117jo \u012fsitikinti, kad e. parduotuv\u0117se \u012fsigytas prekes galima gr\u0105\u017einti su kurjeri\u0173 pagalba ar per pa\u0161tomat\u0105. Net 90 proc. pirk\u0117j\u0173 teigia, kad preki\u0173 gr\u0105\u017einimo tvarka perkant internetu yra svarbi arba labai svarbi, tod\u0117l skaidraus ir nemokamo preki\u0173 gr\u0105\u017einimo u\u017etikrinimas e. parduotuves padaro daug patrauklesn\u0117mis\u201c, \u2013 sako G. Bilevi\u010dius.<\/p>\n

Pa\u0161nekovas priduria, kad kol \u0161alyje bus \u012fvestas karantinas, \u017emon\u0117s sieks saugoti save ir kitus bei leisti kuo daugiau laiko namuose, o tai rei\u0161kia, kad nei e. komercija, nei gausesnis gr\u0105\u017einam\u0173 preki\u0173 skai\u010dius, artimiausiu metu niekur trauktis netur\u0117t\u0173.<\/p>\n","protected":false},"excerpt":{"rendered":"

  D\u0117l karantino vis spar\u010diau kei\u010diasi lietuvi\u0173 apsipirkin\u0117jimo \u012fpro\u010diai. Ta\u010diau tyrimo duomenys rodo, kad permainos \u0161alies gyventojus paliet\u0117 dar pernai \u2013 vis daugiau Lietuvos gyventoj\u0173 gr\u0105\u017eina jiems netikusias ar nepatikusias prekes, \u012fsigytas elektronin\u0117se parduotuv\u0117se. \u0160iuo aspektu lietuviai aplenk\u0117 Europos S\u0105jungos vidurk\u012f, o tai rodo, kad laikui b\u0117gant, prekybininkai tur\u0117s tapti vis lankstesni preki\u0173 gr\u0105\u017einimo klausimu. […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[52],"tags":[],"class_list":["post-2819","post","type-post","status-publish","format-standard","category-gyvenimas"],"yoast_head":"\nPreki\u0173 gr\u0105\u017einimo \u012fpro\u010di\u0173 poky\u010diai Lietuvoje: produktus pardav\u0117jams atgal siun\u010dia vis daugiau pirk\u0117j\u0173 - \u0160ilut\u0117s naujienos<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.silutesnaujienos.lt\/lt\/prekiu-grazinimo-iprociu-pokyciai-lietuvoje-produktus-pardavejams-atgal-siuncia-vis-daugiau-pirkeju\/\" \/>\n<meta property=\"og:locale\" content=\"lt_LT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Preki\u0173 gr\u0105\u017einimo \u012fpro\u010di\u0173 poky\u010diai Lietuvoje: produktus pardav\u0117jams atgal siun\u010dia vis daugiau pirk\u0117j\u0173 - \u0160ilut\u0117s naujienos\" \/>\n<meta property=\"og:description\" content=\"  D\u0117l karantino vis spar\u010diau kei\u010diasi lietuvi\u0173 apsipirkin\u0117jimo \u012fpro\u010diai. Ta\u010diau tyrimo duomenys rodo, kad permainos \u0161alies gyventojus paliet\u0117 dar pernai \u2013 vis daugiau Lietuvos gyventoj\u0173 gr\u0105\u017eina jiems netikusias ar nepatikusias prekes, \u012fsigytas elektronin\u0117se parduotuv\u0117se. \u0160iuo aspektu lietuviai aplenk\u0117 Europos S\u0105jungos vidurk\u012f, o tai rodo, kad laikui b\u0117gant, prekybininkai tur\u0117s tapti vis lankstesni preki\u0173 gr\u0105\u017einimo klausimu. 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\u0160ilut\u0117s naujienos","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.silutesnaujienos.lt\/lt\/prekiu-grazinimo-iprociu-pokyciai-lietuvoje-produktus-pardavejams-atgal-siuncia-vis-daugiau-pirkeju\/","og_locale":"lt_LT","og_type":"article","og_title":"Preki\u0173 gr\u0105\u017einimo \u012fpro\u010di\u0173 poky\u010diai Lietuvoje: produktus pardav\u0117jams atgal siun\u010dia vis daugiau pirk\u0117j\u0173 - \u0160ilut\u0117s naujienos","og_description":"  D\u0117l karantino vis spar\u010diau kei\u010diasi lietuvi\u0173 apsipirkin\u0117jimo \u012fpro\u010diai. Ta\u010diau tyrimo duomenys rodo, kad permainos \u0161alies gyventojus paliet\u0117 dar pernai \u2013 vis daugiau Lietuvos gyventoj\u0173 gr\u0105\u017eina jiems netikusias ar nepatikusias prekes, \u012fsigytas elektronin\u0117se parduotuv\u0117se. \u0160iuo aspektu lietuviai aplenk\u0117 Europos S\u0105jungos vidurk\u012f, o tai rodo, kad laikui b\u0117gant, prekybininkai tur\u0117s tapti vis lankstesni preki\u0173 gr\u0105\u017einimo klausimu. 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